Why does your Dental Practice need a website?
A website for your dental practice is more important than ever. Unlike many other medical specialty professionals that depend on referrals from general practice physicians, dentists need to build their practice through word of mouth and direct promotions. Insurance companies will list participating dentists but will leave the selection of choice to the individual patient.
Potential patients are increasingly using the Internet to research a dentist that meets their needs, such as: location, specialty, and insurance coverage. Will they find your dental practice on the Internet? What will they find out about your practice?
If your practice does not have a website, you are missing an opportunity to guide the patient communication and promote your practice.
Online Opportunities for Dentists
- Control Your Message:
A personalized dental website properly engineered with your own domain name will provide your own message before the potential patient views your information on a directory such as “healthgrades.com” or “betterdoctors.com”.
- Online Appointment Setting:
Save time by utilizing an online appointment scheduler available for integration onto your site. Patients can request/book appointments online 24/7. Confirmation emails and texts automatically remind patients of their appointment, saving your office time and money. We will help you select just the right scheduling software for your office and integrate it onto your website.
- Insurance Forms:
Save time by providing downloadable forms online. Your staff will no longer need to send forms in the mail and patients will come prepared for their appointments with completed forms in hand.
Educate patients to help them take proper care of their teeth and let them know when it is time to call your office. Provide reliable information so that your patients have a go-to source for their dental health questions.
- Doctor Bios:
Here is your opportunity to write about the staff. You can provide information on specialty, education, and other relevant information.
- Before and After Galleries: (where applicable)
Nothing is left to the imagination when you have documented (via photos), the success of products and treatments. Photos instill confidence in the patient who will be undergoing that procedure.
- Patient Portal:
Your patients will be able to access their patient information securely right from your website.
- Door to Door Directions: (Google Maps Integration)
Limit the time you need to give out directions by letting patients know that directions are available on your website.
- Generate New Business:
When you educate visitors that come to your website about your practice, your specialties, and/or your staff, you instill trust and credibility. There is a lot of competition and your website can provide valuable information and grow your business 24/7.
- Online Reviews:
You can’t control negative reviews you find online about you or your staff, but you can have positive reviews and testimonials about your practice on your website.
- Edit Your Own Content Easily:
Silverwood Studios will create your business website using a content management system such as WordPress, so that you will have the ability to update your information quickly and easily right from your office or anywhere you have Internet access.
Let’s start the conversation! We will discuss your budget and needs, provide online templates from which you can choose, or create a custom design to incorporate the look and feel of your office.